Yann Brys, global ambassador of Les vergers Boiron
Author:
Ana RodríguezAfter years of close relationship, Les vergers Boiron appoints Yann Brys as international ambassador. The brand, which makes premium fruit solutions for culinary professionals, has made this decision because of the many values it shares with the MOF: the search for excellence, a sense of responsibility, and a passion for transmitting knowledge and traditions.
“My collaboration with Les vergers Boiron encourages me to take creativity to new levels. I’ve always been driven by a quest for excellence at every step in my work. When you love what you do, you want to create things with brands who speak the same language: who want to innovate responsibly, who love to share skills and knowledge, and who always have time to delight in the flavors of fruits with others!” says Brys.
From now on, the chef will not only represent Les Vergers Boiron globally, but will also actively participate in the new identity of the French company and attend key events, giving demonstrations and talks around the world to promote products and share his knowledge. Additionally, he will work in the innovation department to develop new fruit-based concepts and help create a network of chef ambassadors.